Colour the Square



Colour the Square wordmark

About the Project

Colour the Square is a six-month engagement and awareness campaign to help Celebration Square reach its full potential. This project will engage the community as we test out new, exciting ways to animate Celebration Square.

Whitby has a wealth of fantastic public parks and spaces, including the contemporary civic space Celebration Square. Located next to Whitby Public Library Central branch, Celebration Square is a valued asset brimming with potential. Building off the vision and goals for Downtown Whitby and the Whitby Public Library, Colour the Square aims to stimulate conversation and solicit outside-the-box thinking on how to make the best use of this unique and cherished public asset. A well-used Celebration Square will bring new energy and vitality to the library, the downtown and all of Whitby. To complete this project, the Town is partnering with 8 80 Cities, a Toronto-based organization that specializes in community engagement and public space. Together, the Town and 8 80 Cities, will run a series of pop-up community engagement hubs to gather ideas from residents for animating Celebration Square. 

Read our media release


Community Engagement Activity #2 - Completed

See the results from our engagement activities with members of the Seniors Centre, Town of Whitby's Youth Council (pictured) and the visitor's at Whitby Public Library in February 2017. 

Youth Council members sharing their ideas for "Colour the Square"


Want to take a more active role in making Celebration Square the place to be in Downtown Whitby?
Send us an email at and tell us who you are and how you can help. 



Community Engagement Activity #1 - Completed

On December 2nd the Town of Whitby and 8 80 Cities launched the #ColourTheSquare campaign; an engagement and awareness effort to help Celebration Square reach its full potential. The launch saw three pop-up community engagement events throughout the day at Iroquois Sports Centre, Four Corners and in Celebration Square itself as part of the Annual Christmas Tree Lighting event.

Whitby residents giving us their input on what they'd like to see in Celebration Square.

The engagement was organized as an informal drop-in hub, with free snacks and hot beverages to engage residents. A poster, tweets and online survey were developed to promote the campaign on the Town of Whitby website and social media channels.

Whitby residents engaging with Colour the Square pop up event.

See what residents had to say in our summary report here.


Next Steps:

March 2017 - Engagement Report and Implementation Strategy